Cheers to 35 years

This week we celebrated a very important milestone, 35 years of our amazing Mary at Davroe. We’re so proud of everything that she has achieved!

Today she’s letting us in on her 35 most memorable moments over the last 35 years! Please join us in getting to know our Mary a little better.

1984 – Getting the job at Dresslier as their Receptionist.
Without knowing it, I stepped into a role that would allow me and the company to flourish.

1987 – Being involved in the first formulation of Davroe.
Helping to create a line of products that I loved and truly believe in will remain one of the highlights of my career.

2000 – Marrying my amazing husband John and having our beautiful daughter Sophia.

2002 – Expanding our family with our handsome son Michael.

2006 – Taking over Dresslier with my husband John and moving Dresslier Head Quarters to Newton.
This was a big step for us and a huge risk, we are thankful for the support network that allowed us to take it.

2007 – Re-inventing Davroe and working with our formulating chemist, Stuart who is third generation, to re-formulate the entire range.
Our products are ever evolving and a shift in the market meant that we could make our products even more amazing.

2008 – Launching the new Davroe range to our consumers.

2010 – Visiting my first Cosmoprof in Hong Kong.
Getting a glimpse into the international market allowed us to understand if and how we could fit into it.

2012 – Visiting my first Cosmoprof in Las Vegas.
The first time we realised that there was a major Davroe sized gap in the American market.

2013 – We began our sponsorship of the Campbelltown City Soccer Club.
An amazing feeling to be able to give back to the community that supports our business.

2015 – Showcasing Davroe products at Cosmoprof Las Vegas and attending my first New York Fashion Week!

2016 – Became the official hair sponsors of Fashion Palette New York, purchasing our HQ at Newton and our first shipment of products to the United States.
Being able to take a team of stylists backstage to New York Fashion Week allowing us to showcase our amazing Davroe products on a world wide stage was an extremely proud moment for me.

Having our first shipment to the US was an exciting moment, we know our products are fantastic and it was something else entirely to see how a new market would react to them.

MARKET FORCE Davroe eyes the US market

2017 – Visited our first Cosmoprof in Bologna, showcased Davroe at Salon International London and met and began collaborating with the glamorous Ricardo Ferrise.
Ricardo is a celebrity hair and make up artist to the stars who has taken Davroe on board and is showing the world how amazing our products truly are.


-Sponsoring the Women’s team at Campbelltown Soccer Club and hosting our Christmas party as a bowling match against the 1808 Bowling Team.
An amazing experience (and a good look into our company’s past) to meet and play against the 1808 bowling team, a team that has been sponsored by Dresslier for decades.

2018 – Showcasing our products at Cosmoprof Bologna and Salon International London and New Zealand Fashion Week, taking our products to Poland and Launching Revive, our dry shampoo.
A dry shampoo has been a long time coming from us and we are so happy that you are all as in love with it as we are.


2019 – Being a sponsor for G’Day USA, taking our products to Canada to be used on set for upcoming movie Dreamland and being a part of the Aqua Blu runway show in Mercedes Benz Fashion Week.
Seeing our products continuing to spread across the globe shows us that the shift in the market has begun to focus on amazing quality products that really work and are kinder on the environment. We are honored to fill that gap and make products that you love to use daily.


2019 part two – The next two memorable moments are yet to come, join us over the next few months as we continue to celebrate 35 years of Mary and bring you more exciting things!

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